Tales From the Online Marketing Crypt 10 – Play the Dangerous Social Media Comparison Game

The truth behind the social media gurus who don’t want you to know I’m sure we all have. We compare ourselves to seemingly successful people who display their achievements on social media. But… it sure can be a dangerous slippery slope… You start to question yourself. I wonder if you’re doing the right thing. Second, […]


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Importance of custom branded packages for the business as a whole

Another essential characteristic of brand identity lies in the flexibility and adaptability to implement advances and progressions. Custom branding allows brands to stay current and prominent, with acclimatization options to keep the shopper engaged. Branding is an important advertising piece and should make a company more identifiable and, in turn, allow the brand to perform […]


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5 important strategies that big brands implement with influencers

Traditional forms of advertising no longer work. Commercials and online advertisements are easily overlooked, skipped and muted, leaving budgets with little to show for customer acquisition and brand awareness. It’s 2018 and people are looking for information from those they trust or see as experts. That’s what makes influencer marketing so valuable. It opens the […]


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