In fact, keywords when used correctly in your website content have exponential power. They are the most magnetic force to attract search engines. Most of Google’s $25 billion annual revenue is based on keywords. These simple little magnifying words are the lifeblood of every SEO ranked website.

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The way you write your article and how your conversation flows with injections of “magnetic keyword juice” will determine your ranking with Google.

Here’s something to think about and keep at the tip of your pen as you craft your mighty article.

Think about the offline world, words are magnetic too. Words do amazing things for all of us. They are the most influential form of conversion that man has ever known.

We are like search engine snipers looking for those nuggets of wisdom. We are looking for words that satisfy our wants and needs in a gravitating, free-flowing way.

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Search engines do the same in the online world. If a potential client types into the search bar, “Billings family lawyer”, search engines look for those same words and show visitors pages of lawyers with those keywords in their content. The top ranked sites fit Google’s criteria and are the most satisfying for snipers.

Now bear with me for the icing on the cake for you when creating your content for your website. It doesn’t matter if you are a dentist in Alabama, a nurse in Hawaii, a mechanic in Arkansas, a plumber in Timbuktu, the power of magnetic keywords for SEO remains the same.

Google and search engine sniping are smart. They will search your website and determine if your content is worthy for their search engines. They are looking for fluid informational sites with images and videos.

Here are some things to keep in mind:

• No duplicate content, do not copy from another online source.

• Exaggerated with the same keywords. (1-2% keywords per 500 words is enough)

• Avoid poor content, make it a good article so that your readers get quality information.

• Use synonyms instead of keywords, eg for the word attorney, solicitor, or professional legal adviser.

• Keep your anchor text varied, for example: links to quality external sources and links within your website to other pages of worthy content for your reader.

A great example of a website with expert internal linking is Wikipedia. This is one of the reasons why they are highly regarded by Google and is one of their top ranked websites.

Google wants your reader to have a great informational experience when visiting your website. They want to rank it high because the visitor likes what it has to offer and keeps coming back to it.

Just like you and me, Google and all other search engines are also in business to keep returning customers happy. They give you all the tools and want you to understand and implement proper SEO and keyword magnetism.