Reverse mortgages are a complicated subject. No one wants to discuss them, and yet for some it may be an excellent solution. The Elder’s heirs may not appreciate it very much, but it may save their lives. Something that reminds us of that decal you see on the back of coaches; “We are spending our children’s inheritance!” Now, how do you market reverse home mortgages if you are a mortgage broker? Remember that it is a complicated subject. Below is a one-page marketing piece that you can use to tweak and develop a decent strategy of your own. Your modification of this could be used for an email marketing campaign, website, brochure, or advertisement.

— — —

Reverse mortgages

Have you been considering a reverse mortgage but not sure if it is right for your situation? Would you like to know the facts and talk to someone who has all the answers, someone who can answer the remaining questions you may have? Sometimes reverse loans make sense and sometimes they don’t, it depends on your situation. There are certain rules, restrictions, and costs about reverse mortgages that you should know beforehand.

We offer reverse loans because they can be a life saver and a good strategy when the conditions are right. These mortgages can be life changing when properly structured. Ready to get serious about a reverse mortgage and make an informed decision? Contact us now and we can schedule a meeting, review your financial situation, and help you make an informed decision.

There are many different types of reverse mortgage structures and strategies, each with its own benefits and drawbacks (reverse mortgages are not the same for everyone) in knowing your options and having the right knowledge that you can decide for yourself. Here are some of the options within the “Reverse Home Mortgage” category to consider:

– Reverse mortgages for single-purpose housing, which come from local, state and non-profit agencies.

– Reverse homeowners mortgages: jumbo reverse mortgages.

– Standard HECM – HUD-backed Home Equity Conversion Mortgage.

– Reverse Mortgage Refinancing: Refinancing current reverse loans.

– HECM home purchase when downsizing to a more appropriately sized new property.

Rules and regulations on reverse home mortgages are in place to protect seniors from being sold something that is not appropriate. The authorities may have good intentions, but they don’t protect you from making a bad decision. You need someone who can explain everything to you in advance, based on your real needs now and the needs you see for your future. We are here for you, ready to explain all the details and answer all your questions, then start rolling and make it happen.

— — — —

Just because the Federal Reserve has raised rates doesn’t mean there aren’t other markets to keep your business busy and keep your team in gainful employment. Hope this helps you think about your future marketing strategy.