If you have been selling stuffed toys as a business, then you probably know that it is very easy to sell stuffed toys. The entire process is easy and if you choose a trusted manufacturer of custom plush toys, the rewards are countless. This is the main reason why a lot of people get into this business. It’s because they know there’s a big market for it. They have been around for generations and still enjoy worldwide support. Nobody really cares about the competition because there is enough market to go around.

Now, you can choose to compete with other stuffed toy inventors. As mentioned, there is a huge market for it and there is enough to go around. But why stop there? Why not get ahead of your competition by offering other things to your customers? Apart from personalized stuffed animals, you can also offer other things that complement them. Since it complements your toys, it will benefit your customers.

You can do this through additional sales. Upselling is a sales strategy where you will encourage the customer to purchase additional items or upgrades. In the case of stuffed toys, these additional items or enhancements complement them. For example, you can offer clothes or accessories for the stuffed animal. As upgrades, you can offer gift wrapping or expedited delivery. Clothing and accessories enhance toys, while gift wrapping or express delivery benefit the customer if they are needed. Remember, they are just add-ons to the original custom plush toy order. It’s just a matter of developing products and services that you can sell.

Now, those are additional sales. It means they have to pay for it. If they pay for it, it means they need it, so it’s clear what they get from it. But what’s in it for you? Simply put, you can increase your sales with these additional sales. In addition to plush toys, you also get sales on additional clothing, accessories, and services. Think about it. Instead of just earning $29.99 for your toy, you’ll earn upsells of $5.00 for gift wrapping and $8.00 for express shipping. You can also upsell the paid membership you are offering which has a lot of information on custom stuffed toys for only $9.00 a month. If you do the math, you made a lot more for just one order. If you have these back-end products and services ready, you can easily multiply.

It is also very easy to increase sales. After all, you have already earned their trust. They are ready to hand over your cash or credit card for your stuffed toys. It’s just a matter of encouraging them to buy more products and services that can enhance their experience with personalized stuffed animals. You’re not taking advantage of them so you don’t have to feel guilty. You simply realize that there is an opportunity for you and your customers to benefit from these additional sales, so you are simply taking advantage of that opportunity.